Episode 221: Bringing Fresh Food to Communities: How Mobile Farmers Markets Are Fighting Food Insecurity
About the Podcast
Today, Clancy speaks with Fredéric Laforge, Co-founder and CEO of The Farmers’ Truck. He is a serial entrepreneur with a fervent relief in social enterprise who sees business as more than just a wealth generator. You won’t want to miss their discussion about what mobile farmers’ market is all about, the impact it creates to address food insecurity, and Frederic’s role in this advocacy. Listen and enjoy the show!
About Fredéric Laforge
Fredéric Laforge is the co-founder and CEO of The Farmers' Truck. He grew up on a family farm that not only cultivated fresh produce but also a deep sense of community. He has spent the last nine years steering the company to fulfill its mission of making fresh, healthy food accessible for everyone.
Discussion Takeaways
- Mobile farmers markets work with farmers to increase fresh food access and get people to discover the great things they grow, making people fall in love with food in the sense of what's in a season.
- Mobile markets constantly move from multiple sites a day filled with fruits and vegetables, and people who care about their community have access to food.
- Farmer's truck is a social enterprise, between profit and non-profit. We want to do good and be good at the same time.
- Food dignity is when you take a bite and you don't necessarily choose what you could afford or make concessions because of your situation.
#1 tip to improve access to healthy food
Food access isn’t about knowing how to cook—it’s about surviving the daily grind. Instead of shame, let’s bring celebration back to the table. One new fruit at a time.
Each week on the Food Dignity® Podcast, the Food Dignity® Movement's Clancy Harrison hosts a wide variety of hunger experts and other people making changes on the frontlines. Join us as we dive deep into conversations that will change the way you think about food insecurity.
Listen to our trailer!
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